BlackRock quietly transformed its early foray into a venture with Crypto in a lucrative venture, earning more than $260 million in annual revenue from digital asset products within two years.
Windfall is featured heavily in the rapid success of Spot Bitcoin and Ethereum Exchange Trade Funds (ETFs), which dominates their respective markets and are now ranked among the most profitable products in the company’s portfolio.
How BlackRock quietly builds one of the most profitable businesses through Crypto ETFs
According to data from Dragonfly partner Omar Kanji, BlackRock’s iShares Bitcoin Trust (IBIT) generated approximately $218 million in fees in its first year at a 0.25% commission rate. ETHA, the Ethereum Fund, has added another $42 million under the same fee structure.
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Kanji emphasized that not only the size of revenue, but the milestones are impressive. He said that by achieving it within a year of launch, he highlights how quickly BlackRock has settled it in crypto finance.
The success of these funds reflects broader trends. Investors are paying significantly to access crypto products compared to traditional ETFs.
IBIT and ETHA charge 0.25% annual fees, while most of BlackRock’s established ETFs (including flagship IVV funds) charge between 0.03% and 0.1%.
This disparity underlines how institutional demand for exposure to Bitcoin and Ethereum has been translated into the premium pricing power of asset managers.
Meanwhile, the strategy is consistent with investors’ enthusiasm for market class.
According to Vettafi, IBIT, launched in January 2024, has grown globally into the world’s largest crypto ETF, and is now ranked as the 22nd largest ETF in all assets.
Furthermore, IBIT has collected a net inflow of $60.6 billion, accounting for almost three-quarters of all US Bitcoin ETF flows, according to SOSO value data. Today, it manages more than $88 billion in assets, solidifying its role as the industry’s flagship product.
Meanwhile, BlackRock’s Ethereum product, Etha, has also become a source of that category.
Since its debut in July 2024, ETHA has attracted a net inflow of $13.4 billion, leading a 72.5% share of all ETF flows in the US.